ABOUT THE PARTNER ORGANIZATION
Guillermo Jester
One of the main drivers of the brand is the appreciation of the silhouettes of traditional indigenous clothing and the collaboration with artisans from Mexico, being the backstrap loom, pedal loom, embroidery and hand pleating the main techniques of our designs. In addition to the investigation of the techniques, iconography and worldview of all the elements belonging to the cultural identity of the groups with which we collaborate, we use design as a tool to revalue craft traditions.
Our brand pillars are: Timelessness, Circular fashion and sustainable processes, genderless and cultural identity.